Am in a state of flux. Cannot decide if, as per my snappy title, Beauty Pie is the best thing ever or a bit of a swizz. My first order arrived and the products are, almost universally, fantastic. The Japanfusion Pure Transforming Cleanser (£6.55 for members, £25 for non-members) is excellent, the Pro-Glow Face Sculpting Palette (£7.27/£32) good, the powders nice quality and the shades just right, and the Fantasticolour Eye Crayon (£4.49/£18) and Pro-Glow Superstrobing Drops (£5.51/£22) are both exceptional in terms of formulation, comparable to their premium counterparts.
Only the Supercolour Eyeliner (£3.78/£15) is underwhelming, a little stiff and the colour disappointing. But for three quid it’s hardly a big deal. Except that it’s not £3. Or even £3.78 (why, why with the odd pennies?) Because of course, there is the monthly membership fee. Then you have to pay for shipping. In case you are thinking – no big deal – let me show you how much difference this actually makes in practice.
This month, thought I’d try out a fragrance. Bit of a gamble, buying a fragrance unseen (unsniffed?) but at £18.54 it doesn’t feel like a huge risk, should it not turn out to be your favourite scent ever. Except that the “typical price”, the price Beauty Pie values it at, is £125. Which means I’m unable to buy it with my £10 per month membership and £100 spending limit. Would need to upgrade, to £15/month. Plus shipping. Suddenly it’s up around the £40 mark, which doesn’t feel like great value at all for a fragrance that you can’t try in store and don’t know if you even like.
Then they sent me an email at Christmas offering to temporarily increase my spending limit, which sounded like a great idea, ideal for gifting, until I visited the website and saw that there would be a £20 charge for doing so. The cheek. So between the spending limit, the membership fee and the arbitrary typical value pricing nonsense (not to mention the cheeky Christmas email, the shipping and those pennies) and I’m a bit fed up with the Beauty Pie experience. Already, one month in.
But then I placed my second order. Went for a retinol serum and another cream eyeshadow, which came to just £17.57 including shipping. Even with the £10 membership fee, £28 feels like an absolute steal for those two products. And then the order arrived and not only is the eyeshadow great but the retinol serum is 50ml! Was expecting 30ml.
So back to loving it again. Beauty Pie, emotional rollercoaster. Thoughts, team? Am I expecting too much? Is the spending limit sensical? Are the pennies even that irritating? Let me know.
Til next time,